Vivo has officially launched the Y300 in India, expanding its Y-series portfolio. The brand has also roped in Suhana Khan, a Bollywood newcomer, as the face of the Y-series, emphasizing its youthful and vibrant appeal.
Key Highlights of Vivo Y300:
- Performance: Powered by the MediaTek Helio G99 processor, ensuring smooth multitasking and gaming performance.
- Camera: Features a 50MP primary AI camera for sharp and vivid photography.
- Display: Boasts a 6.5-inch FHD+ display with an immersive viewing experience.
- Design: Sleek and lightweight, appealing to the fashion-forward generation.
- Battery: Long-lasting 5000mAh battery with 18W fast charging.
Brand Strategy:
Suhana Khan’s association highlights Vivo’s focus on connecting with Gen Z audiences through relatable and youthful icons. The Y-series has been crafted to blend style with functionality, catering to the expressive and dynamic needs of modern users.
Availability and Pricing:
The Vivo Y300 is available at leading retail stores and Vivo’s official website in multiple color options, priced competitively to target budget-conscious consumers
Source: Vivo Y300